Privacy Policy

Effective Date: 01 March 2026

AquaVita Pools is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and safeguard your personal data when you visit our website, make an enquiry, or purchase our products and services.

Please read this policy carefully.

1. Who We Are

AquaVita Pools is a UK-based supplier of premium swimming pools and associated services. For the purposes of UK data protection legislation, AquaVita Pools acts as the Data Controller of your personal data.

If you have any questions about this policy or how we handle your data, please contact us via our website contact page.

2. Information We Collect

We may collect and process the following personal information:

• Full name

• Billing and installation address

• Email address

• Telephone number

• Property details (for surveys and installations)

• Project specifications and enquiry details

• Payment-related information (see Section 6)

• Any information you provide via forms, email, telephone or in person

We only collect information that is necessary to respond to enquiries, provide quotations, arrange site visits, process payments and deliver our services.

3. How We Use Your Information

We use your personal data for legitimate business purposes, including:

• Responding to enquiries

• Preparing quotations and proposals

• Arranging surveys and installations

• Processing payments and invoices

• Managing contracts, warranties and aftercare

• Internal administration and record-keeping

• Improving our website and services

• Sending relevant product or service information (where legally permitted)

We do not sell or rent your personal data to third parties.

4. Lawful Basis for Processing

Under UK GDPR, we rely on one or more of the following lawful bases:

• Contractual necessity – to fulfil your order or requested service

• Legitimate interests – to operate and improve our business

• Consent – where required (for example, certain marketing communications)

• Legal obligation – to comply with tax, accounting or regulatory requirements

5. Sharing Your Information

We may share your information with trusted third parties where necessary to deliver our services, including:

• Approved installation partners and contractors

• Professional advisers (legal, financial, insurance)

• IT service providers and website hosting providers

• Payment processing providers (see Section 6)

All third parties are required to handle your data securely and in accordance with applicable data protection laws.

We will not share your personal data with third parties for marketing purposes without your explicit consent.

6. Payments & Invoice Links

Where payments are required (including deposits, stage payments or final balances), AquaVita Pools may issue a secure payment link tied to a specific invoice.

When making payment via one of these specified links:

• You will be directed to a secure third-party payment processing platform.

• AquaVita Pools does not store or have access to your full card details.

• Payment providers may collect necessary financial information in order to process the transaction.

• These providers operate under their own privacy policies and security standards.

We only use reputable, secure payment processors that comply with industry security standards (such as PCI-DSS).

Payment-related data retained by AquaVita Pools is limited to:

• Transaction confirmation

• Invoice reference

• Payment amount

• Date of payment

This information is retained for accounting, tax and contractual purposes.

7. Cookies

Our website uses cookies to enhance your browsing experience and help us improve our services.

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They allow the website to recognise your device and collect usage information.

Types of Cookies We Use

Session Cookies
Temporary cookies that are deleted when you close your browser.

Persistent Cookies
Remain on your device until they expire or are manually deleted.

Google Analytics

We use Google Analytics to collect anonymous data about website usage, including:

• Number of visitors

• Pages viewed

• Time spent on the site

• Traffic sources

This information is aggregated and does not identify individuals.

You may disable cookies through your browser settings; however, this may affect website functionality.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against:

• Unauthorised access

• Loss or misuse

• Alteration or disclosure

Access to personal data is restricted to individuals with a legitimate business need.

9. Data Retention

We retain personal data only for as long as necessary to:

• Fulfil contractual obligations

• Manage warranties and aftercare

• Comply with legal and tax requirements

• Resolve disputes

When data is no longer required, it is securely deleted or anonymised.

10. Your Rights

Under UK data protection law, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request erasure (where applicable)

• Restrict or object to processing

• Request data portability

• Withdraw consent (where processing is based on consent)

To exercise any of these rights, please contact us via our website.

11. Testimonials

We may use customer testimonials for marketing purposes. We will not publish personal contact details without explicit consent.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

13. Contact Us

If you have any questions regarding this Privacy Policy or your personal data, please contact:

AquaVita Pools
Website: www.aquavitapools.co.uk
Via our online contact form

We are committed to handling your information responsibly and transparently.